Strategic Marketing Manager - Impianti Packaging

Michael Page Product Launches & Market Entry - Own end-to-end strategic marketing planning for new products, services, and market segments - Define positioning, pricing strategy and channel mix for each launch - Coordinate cross-functional launch teams across Sales, Product, and Operations Brand Positioning & Awareness - Develop and maintain a consistent brand narrative aligned with strategic vision - Oversee messaging frameworks, value propositions, and competitive differentiation - Manage ext…