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Regional Head of Key Account Sales (Northern & Central Europe)
London | Full-time | Office-first
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About the team
SumUp's Key Account Sales team is entering an exciting new phase of growth. We've built a high-performing organization focused on winning and growing high-value merchants across Hospitality, Retail, and Beauty, and we're now looking for an experienced sales leader to scale our Northern and Central European business.
As Regional Head of Key Account Sales, Northern & Central Europe, you'll lead, coach, and develop a high-performing organization of sales leaders and account executives across the UK, Germany, the Netherlands, and the Nordics. You'll be responsible for driving regional growth, building a consistent sales operating model across multiple markets, and creating an environment where teams consistently exceed ambitious commercial goals.
This is a highly strategic leadership role, requiring someone who can combine commercial excellence with strong people leadership, cross-functional collaboration, and operational rigor.
What you'll do
- Lead, coach, and develop a high-performing organization of Team Leads and Key Account Executives across the UK, Germany, the Netherlands, and the Nordics.
- Own the commercial performance and revenue targets across Northern and Central Europe, driving sustainable growth within the region.
- Build a high-performance sales culture through coaching, performance management, and leadership development.
- Define and continuously refine the regional Key Account sales playbook, ensuring consistent execution while adapting to local market nuances.
- Drive forecasting excellence, pipeline health, and sales execution through structured business reviews, performance cadences, and data-driven decision making.
- Partner closely with Marketing, Product, Solutions Engineering, and Customer Success to strengthen SumUp's value proposition for enterprise and high-value merchants.
- Identify opportunities to improve sales processes, increase productivity, and scale best practices across markets.
- Develop future sales leaders by creating clear career paths, succession planning, and coaching frameworks.
- Act as a strategic partner to senior commercial leadership, providing market insights, performance analysis, and recommendations to accelerate regional growth.
What we're looking for
- Significant experience leading high-performing B2B sales organizations across multiple countries or regions, ideally within SaaS, fintech, payments, or technology.
- Proven success leading managers and developing high-performing sales teams through coaching, accountability, and clear performance expectations.
- Strong commercial acumen with experience managing large regional revenue targets and complex sales cycles.
- Demonstrated ability to build scalable sales operating models, forecast accurately, and improve pipeline quality.
- Experience leading distributed teams across different cultures and markets, balancing consistency with local market needs.
- Excellent stakeholder management skills with the ability to influence cross-functional partners and senior leadership.
- Analytical and strategic mindset, comfortable using data to identify opportunities and drive business decisions.
- Familiarity with modern sales technology including Salesforce, LinkedIn Sales Navigator, MixMax, Lusha, and similar tools.
Why you should join SumUp
🌎 Opportunity to work with a truly global, multicultural team from our central London office in an office-first environment.
🌈 Commitment to Diversity and Inclusion: be part of a workplace that values different perspectives and fosters an inclusive culture.
🚀 Enrolment onto our Virtual Stock Option programme, giving you a stake in SumUp's future success.
🏖 28 days of annual leave, plus bank holidays and additional special leave.
📚 Annual Learning & Development budget to support your professional growth.
🏥 Private medical insurance, including dental and optical cover.
🚗 Salary sacrifice commuter benefits via Gogeta.
💼 Pension scheme with employer matching contributions.
🛡 Life insurance from MetLife worth 2× your salary.
🌴 Break4me: one-month paid sabbatical after three years of service.
🔗 Referral bonus programme for introducing exceptional talent to SumUp.
About SumUp
Be empowered to do more that matters.
At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 37 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.
Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.
SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.